ACT, the AIDS Committee of Toronto, developed HIVnow. It's a campaign that asks big questions and puts forward honest answers. This campaign included event cards, stickers, t-shirts, mobile/social media advertisements, condom inserts, posters, tattoos, subway ads and a website. Since finishing this project the website has been redesigned.
This campaign really shows that “Times Have Changed” and we are not living in a time where HIV/AIDS is a death sentence.
For more information about HIVnow: Visit here