Our task was to create an integrated brand identity program for a low-cost airline. My identity that I was given was called Afikair. It's based in Johannesburg, South Africa serving the African region.
My logo was based on South Africa's national animal the Springbok. With our identity, we also had to design a business card, luggage tag and a ticket envelope.
Our final assignment was to create the visual identity of the brand on a plane.
Client: OCAD University
Type: Branding and print